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Jivox Scales Personalized Advertising with AWS EKS, DevOps Automation, and IaC Implemented by CloudifyOps
ABOUT THE CUSTOMER

Jivox, a leader in personalized digital advertising, faced challenges in managing over 20 microservices across QA, Dev, and Production. They required consistent automated deployments, stronger VPC security, comprehensive data encryption, robust observability across cloud workloads, and cost optimization through right-sizing and efficient pricing models for their cloud infrastructure.

THE CHALLENGE |

Managing 20+ microservices across environments posed major operational challenges for Jivox. The team faced issues with deployment automation, VPC security enforcement, and data encryption. In addition, limited observability across workloads and escalating costs highlighted the need for right-sizing and efficient resource utilization within their cloud-native ecosystem.

THE SOLUTION |

CloudifyOps’ solution delivered impactful results:

  • Accelerated Deployments: Streamlined CI/CD pipelines minimized errors and significantly sped up release cycles.
  • Enhanced Security & Compliance: Robust encryption, strict IAM governance, and VPC isolation fortified the infrastructure.
  • Seamless Scalability: EKS and ECS Fargate auto-scaled workloads to handle high ad traffic with ease.
  • Improved Resilience: Centralized monitoring and standardized runbooks enabled faster issue detection and reduced MTTR.
  • Greater Cost Efficiency: Strategic resource optimization and right-sizing substantially lowered cloud expenses.
BENEFITS DELIVERED |

To overcome Jivox’s infrastructure challenges, CloudifyOps deployed an automated, security-focused AWS setup leveraging EKS, Fargate, and Lambda. The architecture ensured consistent deployments, robust observability, and strong network isolation. Continuous integration and delivery were streamlined, while cost efficiency improved through right-sizing, storage tiering, and smart utilization of AWS Savings Plans.

Technology Stack |

AWS EC2, S3, EKS, ECS, ECR, CLOUDWATCH, IAM, CLOUDTRAIL, ELASTIC CACHE, MWAA, EMR, CLOUDFRONT, SQS, SNS, LAMBDA

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